The Giftcoin vision is to offer a feeless system for end to-end giving. This means that all funds that exist within the Giftcoin system can move without any fees. To ensure a viable business model for the long-term and to make sure the platform can sustain beyond the planned token offerings, a small charge (anticipated to be 1%) will be levied for exchanging fiat into Giftcoin and vice versa. This will also incentivise users to keep funds within the Giftcoin system. The funds from the first token offering event will be spent with the following distribution:

• 50% Tech development
• 35% Overheads
• 15% PR, marketing and sales

To participate in Token Offering 1 you need to self certify as a sophisticated investor as well as pass KYC (Know Your Customer) and Anti Money Laundering (AML) checks.

Bonus Structure:

• 50% in the pre-sale (+10% bonus coins)
• 35% first 24 hours (+5% bonus coins)
• 25% first week (+3% bonus coins)
• 15% second week

Team:

• Alex Howard: Charity Founder & Visionary. 
• Tim Bichara:  Product & Charity Evangelist. 
• Jon Beddos:  Enterpreneur & Investor. 
• Chris Cain:  Thought Leader & Crypto Enthusiast. 
• Ben Evans: Technologist and Blockchain Enthusiast 

Giftcoin will be holding its ICO from December 11th 2017 to January 11th 2018. The ICO token supply represents 10% of the total 200 million Giftcoin tokens. Users will be able to purchase tokens with BTC and ETH, at a fixed price of 0.5 USD. The ICO funding cap is $10M.

Token Reserve Split (90%):

• 35% Token Offering 2,
• 25% Giftcoin Foundation reserves;
• 10% Founders;
• 5% Investors;
• 15% Undefined (Research, community initiates etc)